Michael Ungerer will serve as the CEO for MSC Group’s new luxury cruise brand, the company reports. Announced last fall and confirmed earlier this year, the new brand will consist of four new cruise ships from shipbuilder Fincantieri; at the time of the first announcement, MSC described the new vessels as an expansion of its MSC Yacht Club luxury ship-within-a-ship concept.
Ungerer has over 30 years of senior management experience in cruising and hospitality, MSC said. He will be based out of MSC’s global headquarters in Geneva, reporting to Pierfrancesco Vago, executive chairman of MSC Group’s cruises business and broader passenger division.
In a written statement Vago said that respect for the environment and the introduction of new technologies would be a focus for the new brand.
Representing a total investment exceeding $2.3 billion, the…